Awards Announced During a LIVE Google Hangout Telecast
For Immediate Release!
March, 28, 2015, San Antonio, TX—In an unprecedented live Google Hangout telecast, Tequila Aficionado Media (TequilaAficionado.com) unveiled its Second Annual 2014 Brands Of Promise™ Award winners in Tequila, Mezcal and several other agave related categories. A full list of Brands Of Promise™ winners can be viewed and downloaded here.
Among the stellar labels recognized as Brands Of Promise™ award recipients, Trianon Tequila won the judges’ Best of Show Award, and Briscas Mezcal was recognized with a Gold medal for each of their expressions. Gold was bestowed onto JLP Golden Lime Margarita in the Ready-To-Drink (RTD) category, as well.
“The quality of the juice in 2014 was just outstanding,” crowed M. A. “Mike” Morales, CEO of Tequila Aficionado Media.
“What a great year 2014 was!” agreed Alex Perez, Founder and Chairman of Tequila Aficionado. “So much good juice. So much good quality. It is the best time for agave spirit aficionados.”
“Man this was tough,” added Morales, referring to selecting medal winners.
All brands were judged by Perez and Morales, as well as by other Tequila Aficionado staff, on how they performed during Tequila Aficionado’s wildly popular Sipping Off The Cuff™ video series seen regularly on TequilaAficionado.com and viewable on its YouTube channel.
Unlike other spirits contests, The Brands Of Promise™ Awards does not require participating agave spirit brands to pay an entry fee. It also does not charge winners additional hefty licensing tariffs for the rights to use the medal award graphics on their labels, neck tags, shelf talkers, brochures, point-of-sales materials and websites.
“Competition for shelf space and ‘share-of-mind’ is fierce in this business, especially when going up against more established brands with deep pockets,” admits Perez. “Most new tequilas, and dozens of mezcals and other agave spirits, are virtually unknown to consumers,” he explains. “That doesn’t mean that promising startups shouldn’t be recognized.”
“We’re not out to gouge anyone,” declares Morales. “We understand that advertising budgets for emerging brands are always costly in the beginning.”
Morales adds, “Simply being nominated for the Brands Of Promise™ awards means that we deem each of these participating brands worthy of the public’s attention.”
About Tequila Aficionado Media
TequilaAficionado.com, (Tequila Aficionado Media) is the most comprehensive and informative source for tequila, mezcal, and sotol on the internet or in print today.
It has been the only online tequila magazine for the past 15 years and is visited by tequila aficionados in over 120 countries around the world. It produces fresh audio, video, feature articles and other content, and successfully shares them throughout all of its powerful social networks for maximum exposure.
About the Brands Of Promise™
If you would like to enter your tequila, mezcal, sotol or other agave spirit or related product in the coveted Brands Of Promise™ awards, click here.
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