In the Beginning, There Was Only Audio
On October 27, 2017, Tequila Aficionado Media celebrated its 18th anniversary with an invitation-only VIP tasting at the site of the very first Sipping Off The Cuff© podcast—
The iconic El Cholo Cafe in Pasadena, California.
For those who attended, the 2017 Editions of both anniversaries was indeed magical.
We’ll be back once again in 2018 as our last stop on the Great Festival Chase Tour.
A Celebratory Audio Podcast
During a short lull in the action, Tequila Aficionado’s Founder Alex Perez, and CEO Mike Morales, took a moment or two to catch their breath and to reflect on the nearly twenty years of honest, authentic tequila and agave spirits news and reviews.
Growing with The Internet
We often say that Tequila Aficionado has grown parallel to the Internet.
For instance, in the early days, most all of our reviews were audio only. Later, with the creation of YouTube, Tequila Aficionado moved to strictly video reviews on its own channel.
To date, we have over 500 video reviews, with new ones being added weekly.
The Resurgence of Audio
As the Internet continues to evolve, it seems that certain things never really die. Audio podcasting has been reinvented and is even more popular than ever.
Whether using an elaborate set up, or simply pressing the button on the voice recording function of a smart phone, anyone can establish their own podcast channel.
The advances in software have allowed us to pull the audio from our Sipping Off The Cuff(c) episodes and to upload them to our BlogTalk Radio channel.
Multi-tasking is a way of life these days, but now you can take us with you wherever you go–
To the gym, on the way to work, to the local bar, or even to your neighborhood liquor store.
“Alexa, play Tequila Aficionado podcast”
Another easier way to stay up-to-date on the latest Sipping Off The Cuff(c) episode of your favorite tequila, mezcal or agave spirit, is to tell your virtual assistant, Amazon Alexa, to play it for you.
Simply repeat the above command and–BAM!–Alexa will play the latest Sipping Off The Cuff(c) review for you. If you’ve missed earlier episodes, just ask Alexa to play the previous review, and so on.
[Note: BlogTalk Radio inserts short commercial breaks into the audio. A radio aggregator then picks up the audio tracks and feeds them to Alexa, however, the ads are blacked out. Please disregard the intermittent “dead air,” and keep listening to the end of each episode.]
Hey, nothing’s perfect, but…
We have come a long way from handheld tape recorders, microphones and tequila glasses.