Attack the day like a jimador – hard, fast and with a purpose! Jimador at work Video courtesy of Turner Barr Published on Mar 7, 2012 http://www.aroundtheworldin80jobs.com Working in the Agave fields, I discover I am worse at physical labor than I initially anticipated.
Sauza Does it Again If you haven’t read my commentary on the Sauza marketing campaigns, you can catch up here. Safe to say, I’m not a big fan of the dumb tequila commercial. After watching all of the Sauza commercials, I’ve come to the conclusion that Sauza really wants to make us laugh with these […]
Special thanks to www.lrfoodcast.com for providing such a great video of David Suro’s presentation and staff training on tequila at Local Lime in Arkansas. This is one of the best Tequila 101s we’ve seen yet! A brilliant businessman, Suro-Piñero has made it his life’s mission to preserve and promote the tequila industry, a surprisingly complex […]
Huizache Blanco Tequila Aficionado’s M.A. “Mike” Morales and Alexander Perez review and discuss Huizache Blanco tequila on this episode of Sipping Off The Cuff™. “Huizache Silver is crystal clear, bold, and versatile. This perfectly balanced premium tequila has the delicate taste of sweet, cooked agave and smooth mineral overtones. It is exclusively produced with the finest […]
Tequila Test Kitchen You may have heard about the Tequila Aficionado Test Kitchen. I’d like to share one of our projects with you today. When Ken Austin was kind enough to send us a bottle of Avion’s brand new Avion Espresso, I fell so deeply in love with this rich nectar that combined my two […]