Ron Cooper & Del Maguey: Selling Isn’t Always Selling Out

In Support of Del Maguey Mezcal Alvin Starkman, M.A., J.D. Since about autumn, 2017, there has been grumbling and boycotting by some in the bar business and others who consider themselves mezcal aficionados in the know, as a consequence of alcohol giant Pernod Ricard buying a controlling interest in Del Maguey Mezcal. Instead, these naysayers … Read moreRon Cooper & Del Maguey: Selling Isn’t Always Selling Out

The Food & Wine Magazine Tasting by Ron Cooper

Originally Posted March 2, 2001 By Ron Cooper Special to TequilaAficionado.com Aspen Colorado, June 9-11. The high mountain weather was great. This truly amazing annual event sponsored by Food & Wine Magazine is achieved with the help of hundreds of well-organized, enthusiastic volunteers from Colorado and all over the US. There were several thousand great … Read moreThe Food & Wine Magazine Tasting by Ron Cooper

Sipping Off the Cuff | Tequila David Reyes (2010) with Transcript

Editor’s Note: Originally recorded in 2010 (8 years ago).  For many years, this tequila simply was not available in the United States unless you received it hand-delivered by David Reyes himself.  Paul Wann discovered Tequila David Reyes last year in a favorite watering hole in Peoria, Illinois.  Since then, he’s convinced David Reyes to allow … Read moreSipping Off the Cuff | Tequila David Reyes (2010) with Transcript

The Agave Panic of 2018: Bloodshed on the Streets of Tequila

Bloodshed On Jan. 22, 2018, a particularly savvy tequila brand owner announced in a private message to this office: “Agave prices out of control.  $22/kilo.  Industry getting destroyed!” Coincidentally, earlier that same day, another brand owner/ambassador admitted to us that the current cost had blown up to $24/kilo. That savvy brand owner then added to … Read moreThe Agave Panic of 2018: Bloodshed on the Streets of Tequila

Sipping Off the Cuff | Scorpion Mezcal Barril Karwinski [Transcript]

MIKE: Hi you´re watching Sipping Off the Cuff on Tequila Aficionado.com. I´m Mike Morales, here in San Antonio that gentleman over there…   RICK: Rick Levy in San Diego.   MIKE: Rick and I have been just beside ourselves enjoying – we´ve been going through the Scorpion Mezcal Variety Pack. This is like Oaxaca in … Read moreSipping Off the Cuff | Scorpion Mezcal Barril Karwinski [Transcript]

Women In the Mezcal Industry: Barbara Sweetman

The First Time Barbara Sweetman has single handedly given more people in the world their first taste of mezcal. Click To Tweet I first met Barbara Sweetman, Vice President of Caballeros, Inc., and International Sales Manager of Scorpion Mezcal, and now, Sierra Norte Whiskies in March 2011. I was visiting the infamous Nightclub & Bar … Read moreWomen In the Mezcal Industry: Barbara Sweetman

Sipping Off The Cuff | Scorpion Mezcal Joven Blue Agave [Transcript]

Watch the original video review here   MIKE: HI, I’m Mike Morales you’re watching Sipping Off the Cuff on Tequila Aficionado, a part of Tequila Aficionado Media. I’m here in San Antonio and that gentleman over there is…  RICK: Rick Levy in San Diego. MIKE: (laughing) Rick. Tonight, I’m so excited. We have been trying … Read moreSipping Off The Cuff | Scorpion Mezcal Joven Blue Agave [Transcript]

Why Now, Mezcal: The Lone Ranger Rides Again

By Alvin Starkman, M.A., J.D. The branding of Kimo Sabe mezcal is brilliant.  Perhaps not since the mid 90s when Ron Cooper coined the phrase Single Village Mezcal for his Mezcal del Maguey, has anyone used a name so effectively to attract a particular demographic in the alcohol buying public. Back then it was a … Read moreWhy Now, Mezcal: The Lone Ranger Rides Again

New Mexico Tequila Experience 2002

On Friday, November 15, 2002, the “Largest Tequila Tasting of its kind in the Southwest” happened at the historic La Posada de Albuquerque in downtown Albuquerque, New Mexico. I’ve often been accused of making astonishing comparisons to prove a point. Where some like to compare “apples to apples,” I like to compare apples to oranges. … Read moreNew Mexico Tequila Experience 2002

Mezcal: Good Drink, Bad Rap

Originally Published May 3, 2003 Mezcal is finally being treated like the class act it is, and it’s making its way north of the border. By Barbara Hansen, Times Staff Writer Oaxaca, Mexico — MEZCAL has a terrible image. It’s fiery stuff, real rotgut, with a worm floating in the bottom of the bottle — … Read moreMezcal: Good Drink, Bad Rap