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Founder’s Feature: Tequila Aficionado’s 1st Podcast, 7 Years Later

The preceding podcast was recorded by Tequila Aficionado’s Founder, Alexander Perez, on March 21, 2006. Sadly, many brands still persist in the Tequila Girl marketing that Alex mentioned over seven years ago.  Some brands believe they’ve evolved and took it a step further with Tequila Boy marketing.  I believe the true aficionado finds both of […]

Tequila Aficionado Interviews Founder of Tributo Tequila

Alexander Perez of TequilaAficionado.com interviews Hector V. Barreto, Founder of Tributo Tequila. Never miss and article or review again – Subscribe now! * indicates required Email Address * Email Format html text View previous newsletters.

Founder of Tequila Corrido Passes…

Dear colleagues and friends of Brad Hoover and Tequila Corrido: We announce with regret and sadness the death of Brad Hoover, Founder of Tequila Corrido on Saturday October 24, 2010.  The cause of his death has not been determined.  He was 49 years old. He spent his last days in the San Francisco area, exhibiting […]

Defying gravity: Avion founder ‘passionate and proud’

By Ryan Kelley | 10.01.10 Avion, the other character in HBO’s Entourage Everyone in the business of selling high-quality, premium 100% blue agave tequila shares a primary mission of educating consumers on sipping ‘good’ tequila and breaking the mixto curse that comes from youthful indulgence and agave abuse. Some people were cursed so badly they […]

The Tequila 3 Ring Circus

The End of an Era The Tequila 3 Ring Circus is in Town. Click To Tweet Inspired by this poignant and heartfelt Facebook post by Tom Nall, the gregarious co-founder of Republic Tequila, and Empresario LLC:  The Tequila 3 Ring Circus is in Town A new circus has replaced “The Greatest Show on Earth.” Imagine […]

Meet Our Tequila Jockeys (TJs)

Felipe Herida Born in the year of Bruce Lee in Romford, England to a family of musicians and preachers, Felipe always felt that there’s a mystique with tequila.  As a kid in the back end of England, he soon found more tequilas, and more flavours. Taking up the guitar showed him bars with different bottles.  […]

Men In Mezcal: Douglas French

Pioneer Mezcalero, Doug French of @ScorpionMezcal shares his story. Click To Tweet Pioneer innovator, Douglas French, founder of Scorpion Mezcal kicks off a new feature on Tequila Aficionado called Men In Mezcal. Establishing his distillery in Oaxaca in 1995, Scorpion has just celebrated its 20th anniversary as the original leader in introducing entry level mezcals […]

Rediscovering Demetrio Tequila

[From September 11 to October 2, 2016, Tequila Aficionado Media, sponsored by 34 expressions representing 21 brands, embarked on a monumental RV road show dubbed, The Heartland Tour.  In these next passages, we recount the historic–and epic–highlights.] Jim of All Trades Jim Driscoll bubbles with excitement at the anticipation of talking about his newly retooled […]

Learning From The Master – German Gonzalez

The tequila industry may not recognize their masters, but here at Tequila Aficionado, we know that we could never consider Germán Gonzalez, distiller of T1 Tequila and Tears of Llorona, any less than a Master at his art. Enjoy this intimate talk we had the pleasure of having with German Gonzalez when he took off […]

Tequila Aficionado Media Marks Milestone!

Uncorks Tequila PR & Marketing Agency…  For Immediate Release! October 27,2016, San Antonio, TX:  The people behind Tequila Aficionado Media have strategically aligned to unfurl the next phase in agave spirits publicity, branding, marketing and social media–Tequila PR & Marketing—delivering agency level services exclusively to the craft agave spirits segment. “You can’t market spirits the […]