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Brands of Promise

About the Tequila Aficionado Brands of Promise The Tequila Aficionado Brands of Promise Awards were our response to a secondary industry that has sprouted up around awards programs in the spirits industry.  In a very much pay-to-play world where large sums of money are involved in entering today’s contests and even more is required of […]

Founder’s Feature: Interview with Martin Grassl of Porfidio

Founder’s Features During Tequila Aficionado’s restructuring in 2o13, we took a complete inventory of all the content we had created over the years and found that many historically significant items had never made it into the previous incarnations of the Tequila Aficionado website.  Now, as we embark on Tequila Aficionado’s 15th year, we are expanding […]

2013 Tequila Aficionado Brands of Promise, Best In Show

2013 Brands of Promise for Best In Show The first annual Tequila Aficionado Brands of Promise Awards announcements are finally over.  We finish with the awards for the tequilas that proved to be Best in Show.  So many excellent brands were nominated for the 2013 Brands of Promise Awards but only 3 could be awarded […]

The Awards Show Isn’t Over!

Congratulations to the Winners Our first annual Tequila Aficionado Brands of Promise Awards have been presented for Blancos, Reposados and Anejos, but we aren’t stopping there!  There’s more to tequila culture than just three expressions.  The  Tequila Aficionado Brands of Promise Awards cover more than just the basics!  Coming up, we have the Legacy Award, […]

jaclyn jacquez

Women in The Tequila Industry: Jaclyn Jacquez by M.A. “Mike” Morales

Jaclyn Jacquez considers herself an adelita, of sorts. Adelitas were female solders (soldaderas) who were a vital force during the Mexican Revolution in the early 1900s, fighting alongside men.  As President of Don Cuco Sotol, she spearheads a sixth generation  company producing a spirit steeped in 800 years of history. Born in Albuquerque, New Mexico […]

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