Posts Tagged ‘austin’

A Sotol By Any Other Name

[On a sweltering August afternoon, Tequila Aficionado Media was invited by Mike Groener, CEO and President of Genius Liquids to sip and savor the latest addition to their Desert Spirit line, Texas Sotol, at their distillery in Austin, TX .] Here Comes the Rain Again Ask anyone who has spent any significant amount of time living in […]


Tequila Adventures at The Texas Restaurant Association Market Place

[On June 28 and 29, 2015, San Antonio-based Tequila Aficionado Media was invited to participate with Embajador Tequila at the Texas Restaurant Association Market Place in Dallas.] Texas Restaurant Association Market Place When the call came from Andres Garcia, Embajador Tequila’s sales manager, to accompany him to the state’s largest tradeshow at the Texas Restaurant Association […]

Casa Chapala’s Ultimate Agave Challenge

  Hola dearest agave lovers! Once again Casa Chapala’s Tequila Man, Lupe, has created another fantastic agave event that is downright outrageously fun!  It’s the Casa Chapala Ultimate Agave Challenge. Let’s just say you are going to get hooked! More info… Ultimate Agave Challenge Thursday, June 18th 7pm—9pm 9041 Research Blvd #100, Austin, TX 78758 The Ultimate Agave […]

2nd Annual Texas Bar & Nightclub Alliance TBNA Convention

Join Us At The Second Annual Texas Bar & Nightclub Alliance Convention Once again, Tequila Aficionado will be attending the Texas Bar & Nightclub Association Convention.  This year’s Austin, Texas, event will be held on August 16-17.  We were pleased to be able to attend this event in its infancy last year.  It was an […]

Lone Bottle of Mexican Moonshine

Roger Clyne’s Mexican Moonshine is Back in Texas

A Triumphant Return to Tejas On this soggy and swampy St. Patrick’s Day, I was graciously invited to spend the afternoon at Sam’s Burger Joint by Mexican Moonshine creator and indie music rock star,  Roger Clyne.  He had arrived in Texas for a busy week of concerts at the famed music, media, film conference and festival, South […]

Don't be THIS writer.

How Your Favorite Periodicals Perpetuate Tequila Myths

Editors of major men’s magazines still insist that their audience only shoots tequila. Click To Tweet One Day, At Band Camp… Recently, myself, and a few select others in this tightly knit tequila community, were asked to be interviewed for quotes concerning “surprising things you can do with tequila” for the May issue of a major, worldwide men’s […]

No Snifters.

San Antonio Cocktail Conference Media Party

[The fourth annual San Antonio Cocktail Conference was held from January 15 to January 18, 2015 here in San Antonio, Texas.  Tequila Aficionado Media attended with particular interest in all events surrounding agave spirits.] Wednesday Night Media Party #SACC2015 As most of San Antonio’s cocktail culture creatures were safely at home in their jammies on the eve […]

The Texas Bar & Nightclub Alliance Convention

What’s New The Texas Bar & Nightclub Alliance Convention successfully launched its first annual event at the Radisson Hotel & Suites in downtown Austin on August 10-11, 2014. Primarily a show that serves the spirits industry (or trade) in Texas, for us at Tequila Aficionado Media, it was a chance to visit with new brands, products […]

Jessica’s Journey – Epic Marketing or Sauza History Lesson?

Epic Marketing or Sauza History Lesson? You Be the Judge Part 3 in Jessica’s Epic Journey By Jessica Arent, Tequila Aficionado Contributor My second day in Mexico was focused on the product and team brainstorming for a market launch. Believe me when I say Mel Gibson’s character in “What Women Want” wasn’t so far off […]

The Roca Patron Road Show

  Roca Patron Hits The Road All across the country, in carefully selected cities where the beautiful people roam like Los Angeles, New York, Chicago, Miami, and San Francisco, the Patrón PR machine (which spent a reported $34.1 million in measured media in 2013), is rolling out its new Roca Patrón line of tequilas. Here in […]