Tag Archives: don julio

Announcing the Triumphant Arrival of Tequila Embajador

Embajador Premium Reposado tequila takes Platinum prize from among 403 entries at the prestigious SIP Awards…

sip award, embajador, tequila

st. regis, sip award, embajador(Press release)

Austin, TX–On April 27, 2014, at the luxurious St. Regis Monarch Beach Resort in Dana Point, CA, a 100 member panel of judges voted Embajador Premium Reposado tequila a Platinum prize at the 6th annual SIP AwardsEmbajador Tequila Platinum blanco also received a Silver medal while Embajador Tequila Supreme añejo scored the Bronze.

embajador, tequila, sip award“Winning the Platinum SIP award for our Embajador Premium Reposado expression is truly an honor,” beams Andres Garcia, Regional Sales Manager for the family owned brand.  “We are super excited to be recognized and to be mentioned in this category alongside some of the most respected brands in the industry.”

The family estate and distillery of Tequila Embajador is nestled in Atotonilco, in the highlands of Jalisco, the same region made famous by such legendary producers as Don Julio and Siete Leguas.  Those same values that created these mythic tequilas are the exact ones that drive Embajador to perfection.

embajador, tequila, sip award“We are a family who is motivated and inspired by the idea of crafting superior quality and distinguished Tequila.  Embajador is produced in small batches to focus on the brand’s consistency and quality principles,” states the Embajador website.

“Our family motto has been ‘quality over quantity,'” continues Garcia.  “This is about giving this noble spirit the time honored respect it demands and that we do every step of the way–with honor.”

embajador, tequila, sip awards, agaveTrue to their word, Embajador uses only their own estate grown 100% blue weber agave that is carefully tended for 8-10 years.  Baked in an adobe oven, the piñas are shredded using water from the distillery’s own aquifer, and then fermented from 3-5 days.  After double distillation, the luminous Platinum expression is rested 40 days in stainless steel vats to ensure a complete balance of character.

The SIP Platinum award winning Embajador Premium Reposado is rested for a period of eight months in American and French Oak barrels, while Embajador’s Supreme Añejo is aged with devotion for one year and six months in American and French Oak barrels.

 

 

Mariachi Nuevo Tecalitlan, embajador, sip award, tequilaThe Embajador family is so serious about presenting the soul of Tequila to the rest of the world, and being true ambassadors, that they have partnered with Mariachi Nuevo Tecalitlan, one of the hottest mariachi groups in Mexico.  As they travel globally, these talented mariachis bestow special bottles of Embajador (ambassador, in Spanish) to foreign dignitaries at each Mexican embassy they visit.

“We are building more than just a brand,” explains Garcia.  “We are creating a legacy that is focused on producing quality Tequila.”

Not only is the Platinum SIP award winning Embajador reposado fast becoming a favorite with mixologists, but all of the expressions are cocktail ready.  Embajador tequila signature cocktails are featured prominently on the brand’s website and correspond to the level of the consumers’ experience in crafting cocktails at home.

Have fun concocting poppers, lucious margaritas, and even Fluffy’s Chock-lit-D’lite, a whimsical drink inspired and dedicated to popular Latino stand-up comic, Gabriel “Fluffy” Iglesias, himself a fan of Embajador tequila.

fluffy, tequila, chocolate, embajador“The Embajador Tequila family, along with everyone involved, felt a high degree of honor, accomplishment and excitement because each person’s hard work and vision in producing a quality juice came to be recognized at the SIP awards,” admits Garcia.

“After all,” he concludes, “Tequila is Mexico and we are proud to be one of its Ambassadors.”

***

Distributors/Vendors:  Contact Andres Garcia, Regional Sales Manager, to discuss the benefits of adding SIP award winning Embajador Tequila to your portfolio at andres@embajadortequila.com.  More details on Embajador Tequila on their website here.  To learn more about the SIP awards, click here.  Spirits Writers:  For an in-depth interview with Andres Garcia, dial 469-216-0567.  Hurry–slots are filling up fast!

 

 

 

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Cool Off with the Don Julio Cucumber Mint Margarita

prod_blancoDon Julio Cucumber Mint Margarita

While tequila may be Mexico’s national spirit, we’re thrilled to see its popularity recently skyrocket in the United States.  From Margaritas and Bloody Marias to Palomas and Sunrises, tequila cocktails are being served up with regularity at thousands of bars, restaurants and homes across the country.

In honor of National Tequila Day on July 24th, Don Julio recommends celebrating this Mexican elixir with a refreshing (and spicy!) twist on the classic Margarita.

CucumberMintMargarita

Cucumber Mint Margarita
Makes 2 servings

Ingredients:

1/2 cup chopped cucumber, peeled and seeded
2 tablespoons sugar
1/4 cup key lime juice
1/4 cup chopped mint
1/3 cup Don Julio Tequila Blanco
2 tablespoons orange liqueur
1/8 teaspoon Tabasco brand Original Red Sauce
6 ice cubes

Garnish:

Salt to rim glasses
2 cucumber slices

Preparation:

Blend ingredients in a blender for one minute. Divide between two 6-ounce salt-rimmed glasses. Garnish each glass with a cucumber slice.

About Tequila Don Julio Blanco:

Tequila Don Julio Blanco is the base from which all of our other variants are derived. Commonly referred to as “silver” tequila, its crisp agave flavor and hints of citrus make it an essential component to a variety of innovative drinks including margaritas. It can also be enjoyed neat or on the rocks.

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Celebrate Summer with Don Julio

Don Julio Celebrates the Solstice

Saturday, June 21st marks the official first day of summer, and what better way to celebrate the summer solstice than with specialty cocktails from Tequila Don Julio.

Try mixing up a Highway 71, a spirit-forward beverage made with complex, quality ingredients including Tequila Don Julio Añejo, coconut infused sweet vermouth and chocolate mole bitters. A summery twist to the classic Manhattan, this variation of the timeless cocktail is the perfect celebratory drink to enjoy the season.

For more of a tiki-style vibe, you can try mixing up a Don Siegel cocktail, a great drink that is perfect for summertime patio lounging.


Highway 71, don julioDon Julio Highway 71

Created by NYC Mixologist Thomas Waugh

Ingredients:

1 ounce Tequila Don Julio Añejo
1/2 ounce Coconut Infused Sweet Vermouth
1 dash Chocolate Molé Bitters
Smoked Cinnamon Stick for Garnish

**To create Coconut Infused Sweet Vermouth:
Ingredients:
1 750 ml bottle Sweet Vermouth
1 cup Sweetened Coconut Flakes

  1. Add sweetened coconut flakes to a bottle of Sweet Vermouth.
  2. Let sit for 2 hours.
  3. Strain out coconut and add liquid back to the bottle
  4. Label and refrigerate.

 

Preparation:

  1. Combine Tequila Don Julio Añejo, coconut infused sweet vermouth and chocolate molé bitters into a mixing glass with ice and stir.
  2. Strain contents into a rocks glass over one large piece of ice.
  3. Garnish with smoked cinnamon stick.

Ideal Serving Glass:
Rocks Glass

Yield:
1 drink, no drink contains more than 0.6 fluid ounces of alcohol

The Don Julio Don Siegel

Created by NYC Mixologist Thomas Waugh

Ingredients:Don Siegel, don julio
1 ounce Tequila Don Julio Reposado
1/3 ounce Dry Amontillado Sherry
1/3 ounce Fresh Lime Juice
1/3 ounce Agave Nectar Syrup
1 tsp Apricot Liqueur
1 tsp Mezcal
Angostura Bitters
Cracked Ice
Mint Sprigs for Garnish

**To create Cracked Ice:

  1. Pour ice into a durable sealed bag.
  2. Crack ice cubes with muddler.

Preparation:

  1. Combine Tequila Don Julio Reposado, dry amontillado sherry, fresh lime juice, agave nectar syrup, apricot liqueur and mezcal into a shaker. Shake Well.
  2. Pour contents into a Collins Glass over cracked ice.
  3. Add a few dashes of angostura bitters.
  4. Garnish with mint sprigs.

Ideal Serving Glass:
Collins Glass

Yield:
1 drink, no drink contains more than 0.6 fluid ounces of alcohol


 

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