Ready For A Taste of Old Town?

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taste of old town, san diego, herradura

Many were disappointed with the moving of the Spirits of Mexico festival to a new venue this year.  Old Town San Diego businesses have always benefited from this event and most came to look forward to the annual visit from aficionados of agave spirits.  Rather than be put off, the Mexican restaurants and tequila bars of Old Town have put together their own event that is sure to delight.  The new Taste of Old Town event, presented by Tequila Herradura, will debut on Thursday, Sept.18, from 6 p.m. to 9 p.m. The Taste of Old Town will give food and spirit lovers the chance to blaze through the streets of Old Town sampling selections of spirits and beer paired with culinary specialties from 15 participating restaurants.

Produced by the Old Town Chamber of Commerce and sponsored by Tequila Herradura, Taste of Old Town tickets are $30 if purchased in advance and $35 on the day of the event. A ‘food only’ ticket is available for $20. Most restaurants will offer samples of a signature dish, alongside a spirit or beer brand sampling its product.

“We have had similar events in the past but this year’s Taste of Old Town is sure to knock your socks off,” said event chair Chuck Ross of Old Town Family Hospitality Corp., the Cosmopolitan Hotel and Fiesta de Reyes. “All the restaurants have stepped up and are serving either specially created dishes for this event, or their signature favorites.”

TOOT1At the Fiesta de Reyes restaurants, Casa de Reyes will be serving a taste of one of their most popular dishes ‘Mar y Tierra,’ which is a prawn stuffed with crab, spinach, mushrooms and wrapped in bacon. Barra Barra Saloon will be serving mango sea bass ceviche in a mini martini glass and mini portions of Chile Colorado, which is pork simmered in a rich red, dry chili sauce. The Cosmopolitan Restaurant has created a mini short rib slider skewer, exclusively for Taste of Old Town.

Café Coyote will be serving its ‘Famous Cafe Coyote Carnitas Taco,’ featuring tender pieces of pork slow cooked in Mexico’s traditional style, topped with guacamole, salsa fresca, onions, cilantro and lime.

Miguel’s Cocina is planning to serve its ‘Camarones Jalisco,’ which is jumbo shrimp stuffed with Monterey jack cheese and rajas, wrapped in bacon and grilled, then topped with its famous jalapeño white sauce.

taste of old town

Old Town Mexican Café will spotlight its carnitas and pollo asado street tacos, topped with grilled onions and guacamole salsa. They will also be serving up ‘Chocoflan,’ a homemade flan glazed with tequila on top of moist chocolate cake.

Other participating restaurants include Alamo Mexican Cafe, Casa Guadalajara, El Patio, Fred’s Mexican Café, La Piñata, Old Town Tequila Factory and Rockin’ Baja Lobster. In addition, Cold Stone Creamery and RUST General Store and Bistro will be offering free samples as well.

Participating spirits include 1800 Tequila, Azunia Tequila, Casamigos Tequila, Corralejo Tequila, el Jimador, Espolón Tequila, Frida Kahlo Tequila, Grand Leyenda Premium Organic Tequila, Herradura, Milagro Tequila, Roca Patron and Tequila Cazadores, and Tres Agaves.

Visit here for more information and to purchase tickets.

 

 

 

Special Tequila Aficionado Ad Pricing Through Dec 2014

What a Year!

tequila aficionado, ad pricing, advertise, rate cardWe just inventoried all of the Sipping Off The Cuff episodes we have to broadcast through the end of this year and realized we need to broadcast a new review every Monday, Wednesday and Friday through the end of this year just to show them all before we judge for the final 2014 Brands of Promise Awards!

That means our page views will be off the hook through the holidays!

In sincere gratitude for all the amazing brands we’ve had the pleasure of reviewing this year, we’re offering our ad pricing through the end of the year at special discounted rates.  That’s right – Gratitude Rates!

 

Special Ad Pricing Through 12/31/2014 Only*

  • Header Banner $250 per month
  • Sipping Off The Cuff Sponsorship $25 per episode
  • Featured Video $125 per month
  • Sidebar Small Square $30 per month
  • Sidebar Large Square $125 per month
  • Calendar Page Header $50 per month
  • Calendar Page Footer $25 per month
  • Full Page Portal Ad $500 per month
  • Newsletter Ad $25 per issue

*If you schedule any of these advertising packages during the last quarter (Oct-Dec) of this year, we’ll extend the same rate if you advertise through 2015.

Get more details on our Advertising Page by clicking here

 

Gateway Tequilas Explained

What is a Gateway Tequila?

gateway tequila, dulce dorado, tequila“Gateway Tequila” is a term that is often used by Alex Perez and Mike Morales when describing infused, diffused, or otherwise altered tequilas.  In my education as a tequila drinker, I’ve tasted quite a few different tequilas.  Some were sugar-coated and lingered long after a sip while others were warm and dry with a long finish to savor.  I’ve come to the point in my own education where I enjoy the long, warm finish but some women (and men) still need a little something sweet as they learn to sip agave spirits.

 

Everyone Starts Somewhere

gateway tequila, wine, bartles & Jaymes, tequila aficionado, gateway

Alex Perez and Mike Morales explain here why, during Sipping Off The Cuff, they judge some tequilas to be “Gateway Tequilas”.

 

Free Tasting of Peligroso Tequila Tonight!

la fogata, san antonioEducate Your Palate

Get Back in the School Spirit: Test Your Taste Buds with Peligroso Tequila

Peligroso Tequila Featured from 7:00 pm to 9:00 pm , Saturday, September 13th

Summer is drawing to a close and tequila class is in session! Following in the back to school spirit, La Fogata is once again schooling their guests in the nuances of tequila during a free tasting on La Fogata’s patio. Who knew learning could be so fun and delicious??

peligroso, la fogata, tequilaBased on their past experience with the drink, most people tend to shy away from tequila. While “one tequila, two tequila, three tequila, floor” might have been something you were used to hearing in college, thankfully both tequila and you have grown up. Top shelf tequilas are made with only 100% agave and are distilled to perfection, removing any impurities that would cause a pounding headache the next day. The cheaper tequilas may have also been mixed with sugars or other additives, making them more likely to give you a hangover. The pure, grown-up version of the spirit gives you all the fun and flavor, minus the hangovers.

Forget everything you know about tequila and let the masters at La Fogata educate you. When drank straight up, tequila is meant to be sipped and savored like a fine scotch or bourbon, rather than taken as a shot. Swirl the tequila in the glass, take a small sip and swish the liquid around your mouth for a few seconds, allowing your taste buds to pick up on the tequila’s unique flavors. Swallow, enjoy and repeat—no salt or lime required!

peligroso, tequila, la fogata, san antonio, mexican restaurantThe free tasting table will feature the premium tequila served both straight up and mixed in one of La Fogata’s award-winning margaritas. The tasting table will be open on La Fogata’s main patio from 7:00 to 9:00 p.m. on Saturday, September 13. But if you can’t make the tequila tasting, don’t worry:  La Fogata is featuring Peligroso throughout the month of September, so you have the opportunity to try the tequila by ordering it in your favorite drink at La Fogata.

Featuring longtime favorites alongside all-new cocktails, aperitifs and margaritas inspired by member of La Fogata’s “extended family”—its most loyal guests—the restaurant’s new drink menu is the perfect way to expand your drink palette while exploring tequila flavors. Enjoy a fabulous night at La Fogata on Saturday, September 13th, and before you head to your table for an amazing meal, be sure to stop by the tequila tasting table to learn more about Peligroso.

For more information on La Fogata, visit www.lafogata.com or call 210-340-1337.

About La FogataOffering authentic Mexican cuisine made with fresh ingredients from traditional recipes, La Fogata has made its mark on San Antonio with fabulous food, welcoming staff and a lively, upbeat atmosphere that never fails to deliver a smile. Known for its award-winning margaritas, fire-roasted salsa and its terrific outdoor dining on patios filled foliage, fountains and mariachis, the restaurant encompasses almost three city blocks and is considered the place to take out-of-town visitors, the spot to celebrate special occasions and the place to go when you want an authentic Mexican meal without ever leaving San Antonio. Founded in 1978, the restaurant’s mission is to create happiness. La Fogata is located at 2427 Vance Jackson Rd., just 12 minutes from downtown San Antonio. For more information, visit www.lafogata.com.

 

Announcement provided by request and does not represent the opinion or endorsement of Tequila Aficionado in any form. 

The Texas Bar & Nightclub Alliance Convention

What’s New

The Texas Bar & Nightclub Alliance Convention successfully launched its first annual event at the Radisson Hotel & Suites in downtown Austin on August 10-11, 2014.

Primarily a show that serves the spirits industry (or trade) in Texas, for us at Tequila Aficionado Media, it was a chance to visit with new brands, products and services trying to break into the challenging Texas spirits market.

In this clip, Michael E. Klein, a spirits entrepreneur and long-time Austin businessman who spearheaded the formation of the alliance, explains its purpose.

What follows are some of the highlighted products that you should watch out for on Tequila Aficionado Media, in Texas, and beyond.

Briscas Mezcal2014-08-11 15.09.09

In the current booming mezcal market, more and more brands are appearing under the traditional higher alcoholic proofs that more established mezcals are known for.  Briscas is a refreshing libation that refuses to be confused with other gateway mezcal brands.

Ricardo Gonzales, Sales & Marketing Director for importer Moreno Spirits, gives us a quick rundown of the small batch espadín Briscas Mezcal.

Juan Moreno, President & CEO of Moreno Spirits, explains how bringing Briscas to market was a journey of discovery for himself and his family.

Surprises

The Texas Bar & Nightclub Alliance Convention was not without surprises for us at Tequila Aficionado Media.

Jason Kosmas, co-founder of the 86 Company.

Jason Kosmas, co-founder of the 86 Company.

Austin resident Jason Kosmas, co-founder of the celebrated The 86 Company responsible for a brilliant line of spirits with exacting quality like our Brands Of Promise(TM) Overproof Silver Medal winning Tequila Cabeza, made an appearance in support of the event.

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L-R: Mike Morales, Jason Kosmas, John Rivers

Also exhibiting in grand style was John L. Rivers IV (a.k.a.: Juan Rios), Managing Director of Julio Cesar Chavez Tequila, a new offering from the illustrious former boxing champion.

Not only did he share with us some of this fine sipping tequila and listed its current markets, but also an exclusive photo of a super piña in the champ’s agave fields.

[Spoiler Alert!  At press time, we had not notified John about our verdict of Julio Cesar Chavez Tequila's review on a future Sipping Off The Cuff(TM), but we let the cat out of the bag, here....]

Mixing and Matching

2014-08-11 16.02.19One of the more exciting and refreshing combos we discovered at the Texas Nightclub & Bar Alliance Convention was between Pablo Madrigali, Brand Manager with Mexcor International and Lucy Corona, co-founder of Slim Ritas, the 100 calorie fresh juice margarita mix.

Mexcor, a family owned business based in Houston, TX, has been the importer of crowd pleasing tequilas at reasonable prices from Destiladora del Valle de Tequila (NOM 1438)  for several years, including El Reformador, Cava de los Morales and Agavales.

Lucy Corona is a dynamic and spirited mother and business owner whose dream after giving birth to her children was to enjoy a satisfying and natural margarita.  So she made them herself!

Here, Rob Corona explains the birth of SlimRitas.

Here, Pablo gives a bit of Mexcor’s and Agavales’ history, and how he and Lucy joined forces.

One To Watch

2014-08-11 14.35.19 michael kleinMichael E. Klein has handed the reigns of planning future conventions to the team at San Antonio based SMC Events, and it looks to expand the tradeshow’s reach even further with more products and services participating.

Judging from the contagious energy coming from the booths of other exhibitors at the first annual Texas Nightclub & Bar Alliance Convention, the promise of bigger yearly events looks to be a sure thing.

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