Let’s see… If he were independently wealthy, Mike Morales would spend all of his time exploring the world’s tequila bars and interviewing interesting people. He’d write thoughtful, thought provoking and cutting edge articles on Mexico, the tequila industry, and all that tequila culture entails. Sadly, Mike isn’t independently wealthy and our site isn’t overrun with … Read moreWhat Would Mike Morales Do?
[On April 22, 2015, Casey Hartle, CEO and Vice President of Premium Spirits visited us to share some award winning Titanium tequila, a 2014 Tequila Aficionado Brand Of Promise(TM) nominee.] Ti Titanium, a chemical element known for its low density and high strength, is generally too expensive and unattainable for most consumers. Outside of being manufactured as components in high … Read moreTitanium Tequila: Luxury Attained
[Moises (Moy) Guindi, one of the two dynamic founders of Milagro tequila, and J.P. DeLoera, Milagro’s Texas Brand Ambassador, hung around after The San Antonio Cocktail Conference held in January, 2015. Tequila Aficionado Media chased down these two gentlemen for a rare chat at the bar of the luxurious Westin Riverwalk Hotel.] Ambassadors For the Modern Mexico The time was 1997, … Read moreThe Miracle Men Behind Milagro Tequila
Awards Announced During a LIVE Google Hangout Telecast For Immediate Release! March, 28, 2015, San Antonio, TX—In an unprecedented live Google Hangout telecast, Tequila Aficionado Media (TequilaAficionado.com) unveiled its Second Annual 2014 Brands Of Promise™ Award winners in Tequila, Mezcal and several other agave related categories. A full list of Brands Of Promise™ winners can … Read moreTequila Aficionado Media Reveals 2014 Brands of Promise™ Winners!
A Triumphant Return to Tejas On this soggy and swampy St. Patrick’s Day, I was graciously invited to spend the afternoon at Sam’s Burger Joint by Mexican Moonshine creator and indie music rock star, Roger Clyne. He had arrived in Texas for a busy week of concerts at the famed music, media, film conference and festival, South … Read moreRoger Clyne’s Mexican Moonshine is Back in Texas
Editors of major men’s magazines still insist that their audience only shoots tequila. Click To Tweet One Day, At Band Camp… Recently, myself, and a few select others in this tightly knit tequila community, were asked to be interviewed for quotes concerning “surprising things you can do with tequila” for the May issue of a major, worldwide men’s … Read moreHow Your Favorite Periodicals Perpetuate Tequila Myths
[Between seminars during the Fourth Annual San Antonio Cocktail Conference, Tequila Aficionado Media was invited to the Ambhar Tequila Relaxation Lounge inside the historic Sheraton Gunter Hotel where we finally sampled each expression of this elusive brand with a jaded past. The following day, we caught up with the new Ambhar CEO, Jaime Celorio, at the acclaimed … Read moreAmbhar Tequila–The Recalibrating of A Brand
Response to the interview series with Master Distiller Germán González has been wonderful. Rightly so, for a man who is a living part of tequila history and continues to make history today with T1 Tequila Uno and Tears of Llorona. Here are some of your questions answered: Q: Does Germán always blend agaves from Tamaulipas and Atotonilco because … Read moreGermán González’s T1 Tequila Uno–Questions and Answers
[The fourth annual San Antonio Cocktail Conference was held from January 15 to January 18, 2015 here in San Antonio, Texas. Tequila Aficionado Media attended with particular interest in all events surrounding agave spirits.] Wednesday Night Media Party #SACC2015 As most of San Antonio’s cocktail culture creatures were safely at home in their jammies on the eve … Read moreSan Antonio Cocktail Conference Media Party
“Don’t only practice your art, but force your way into its secrets, for it and knowledge can raise men to the divine.”–Ludwig van Beethoven In music, an octave is the difference in sound between the first and eighth note on a musical scale. In astrology, the planets Uranus, Neptune and Pluto are commonly considered the … Read moreTears Of Llorona–Tequila’s Higher Octave