Mezcal: Good Drink, Bad Rap

Originally Published May 3, 2003 Mezcal is finally being treated like the class act it is, and it’s making its way north of the border. By Barbara Hansen, Times Staff Writer Oaxaca, Mexico — MEZCAL has a terrible image. It’s fiery stuff, real rotgut, with a worm floating in the bottom of the bottle — … Read more

Mexican Spirits and Beer are Mainstream in El Norte

Made In Mexico It didn’t take the North American Free Trade Agreement to get U.S. consumers to buy Mexican. Tequilas, brandies, liqueurs and beers from south of the border have been popular here for years. Nafta, a steadily growing Hispanic population and increasingly worldly consumers have helped grow these products even more dramatically in recent … Read more

Tequila producers confident of gaining share of Asian market

Originally posted Jul 16, 2002 (El Financeiro/SABI via COMTEX) — Mexican tequila producers, some of whom are accompanying the governor of Jalisco, Francisco Ramirez Acuna, on an Asian tour, are confident that the economic growth and youthful population of the region make it a market of potentially large proportions for the drink. The industry recognizes … Read more

National Tequila Day Tips from Don Julio Tequila

National Tequila Day is July 24th and a favorite for many, but with this year’s celebration falling on a Friday, expect the festivities to be bigger than ever. To help stay spirited on this beloved day, and survive the morning after, below is a step-by-step guide provided by Don Julio Tequila (with additional tips from Tequila … Read more

2nd Annual New Mexico International Tequila Experience™

  From the Tequila Aficionado Vault, June 2, 2002 Mike Morales and his team do it again, with the 2nd Annual New Mexico International Tequila Experience™ the largest tequila tasting in the South West. A Night to Remember “The demand for more information after our inaugural show had been overwhelming, and this year’s event has … Read more

The Latest Tequila News

All the Tequila News That’s Fit to Drink! We’ve had so much going on here at Tequila Aficionado that we almost forgot to get our bi-weekly newsletters out to you. No…wait…yes, we did forget. So here’s a little Tequila News to catch you up in case you missed all the fun: Continuing with our exploration … Read more

Interview with Sammy Hagar from Cabo Wabo Tequila

In March, Tequila Aficionado Magazine attended the 28th International Nightclub & Bar/Beverage Retailer Convention and Trade Show hosted by Restaurant Marketing Magazine. It was an incredible show to say the least. Among the many tequila companies represented, we had an opportunity to visit with Sammy Hagar from Cabo Wabo tequila. Tequila Aficionado: How do you … Read more

1st Annual New Mexico International Tequila Experience™

Originally Published February 20, 2001   Glamour and Magic at The 1st Annual New Mexico International Tequila Experience™ Mike Morales finds Tequila Aficionados in New Mexico Click To Tweet By Mike Morales Tequila Aficionado Magazine Contributor/Columnist Albuquerque is a city of many “firsts.” After World War II, it was one of the first cities dedicated to … Read more

Barrio Café–A Tequila Oasis

[In an industry of cookie-cutter airport cantinas, it was refreshing to experience a little bit of the local flavor at Barrio Café during a recent layover at Phoenix Sky Harbor airport’s Terminal 4.] *Yawn!* Frequent flyers are a highly sought after target market.  Just ask any company that pays top dollar to advertise in in-flight magazines.  They’ll admit that … Read more

Tequila Aficionado Takes to The Open Road

On The Road Again Unlike some tequilas, most of my moves have never been smooth–or without incident. For the better part of 18 years, I lived in New Mexico.  After a year long stay in my home state of California, I moved my personal residence and headquarters to San Antonio, TX to helm the newly … Read more