One With Life at Bracken Cave

 [From September 11 to October 2, 2016, Tequila Aficionado Media, sponsored by 34 expressions representing 21 brands, embarked on an epic RV road show dubbed, The Heartland Tour.  In these next passages, we recount the historic–and epic–highlights.  *FTC Disclosure: Brands appearing on the Tequila Aficionado Dia de Los Muertos & Heartland Tour had to be … Read more One With Life at Bracken Cave

Opportunity For All Brands of Promise Nominees!

Tour FAQs Make the Most of Your Tour (Sponsor only content) Heartland Images (Sponsor only content)   You are Cordially Invited As you may have seen, Lisa and I created the 2015 Dia de Los Muertos Tour as a means of spreading the word about agave spirits brands and creating social media content that really excited our … Read more Opportunity For All Brands of Promise Nominees!

Winners Announced – 2015 Brands of Promise

Winners Announced – Congratulations! It’s official!  The 2015 Brands of Promise winners were announced last night in a LIVE webcast from San Antonio, Texas, and Pasadena, California.  Alex, Mike, and Lisa were pleased to announce the winners of such a stellar and diverse selection of agave spirits. You can find the complete list of all … Read more Winners Announced – 2015 Brands of Promise

Spice Up The Holidays with Peligroso Cinnamon!

Peligroso Cinnamon is back! I can’t tell you how happy I am to see Peligroso Cinnamon out and about again since its move to Diageo. We received a sample of the previous infusion (before the Diageo buy out and distillery move) and it was a huge hit with us.  In fact, we awarded it a … Read more Spice Up The Holidays with Peligroso Cinnamon!

Roasting & Toasting for Thanksgiving with Don Julio

On November 5, Tequila Don Julio hosted the latest edition of their Farm to Shaker dinner series in New York City in collaboration with New York Chef Daniel Sharp and Bartender Angela Laino. Below, you’ll find recipes and images of the innovative menu Chef Daniel and Angela collaborated on together for this special event. Each … Read more Roasting & Toasting for Thanksgiving with Don Julio

Mezcal: Good Drink, Bad Rap

Originally Published May 3, 2003 Mezcal is finally being treated like the class act it is, and it’s making its way north of the border. By Barbara Hansen, Times Staff Writer Oaxaca, Mexico — MEZCAL has a terrible image. It’s fiery stuff, real rotgut, with a worm floating in the bottom of the bottle — … Read more Mezcal: Good Drink, Bad Rap

Mexican Spirits and Beer are Mainstream in El Norte

Made In Mexico It didn’t take the North American Free Trade Agreement to get U.S. consumers to buy Mexican. Tequilas, brandies, liqueurs and beers from south of the border have been popular here for years. Nafta, a steadily growing Hispanic population and increasingly worldly consumers have helped grow these products even more dramatically in recent … Read more Mexican Spirits and Beer are Mainstream in El Norte

Interview with Martin Grassl of Porfidio

Interview with Porfidio owner Martin Grassl by Alexander Perez, September 2000 TA: You are one of the ones that predicted the export market a few years ago – how did you predict that? I think that usually fashion changes start out in the United States and if you might remember 10 years ago tequila was … Read more Interview with Martin Grassl of Porfidio

2nd Annual Texas Bar & Nightclub Alliance TBNA Convention

Join Us At The Second Annual Texas Bar & Nightclub Alliance Convention Once again, Tequila Aficionado will be attending the Texas Bar & Nightclub Association Convention.  This year’s Austin, Texas, event will be held on August 16-17.  We were pleased to be able to attend this event in its infancy last year.  It was an … Read more 2nd Annual Texas Bar & Nightclub Alliance TBNA Convention

Mezcal Production in Oaxaca – More Mezcal is on the Way! by Alvin Starkman

The Maturation of Palenques and Mezcal Production in Oaxaca, 2015: Migration, Certification, Expansion    Alvin Starkman, M.A., J.D. Every two weeks or so I’m asked about the change in the number  of artisanal mezcal distilleries, or palenques, in and around the central valleys of Oaxaca, given the dramatic rise in the spirit’s global popularity over … Read more Mezcal Production in Oaxaca – More Mezcal is on the Way! by Alvin Starkman