The Agave Panic of 2018: Bloodshed on the Streets of Tequila

Bloodshed On Jan. 22, 2018, a particularly savvy tequila brand owner announced in a private message to this office: “Agave prices out of control.  $22/kilo.  Industry getting destroyed!” Coincidentally, earlier that same day, another brand owner/ambassador admitted to us that the current cost had blown up to $24/kilo. That savvy brand owner then added to … Read moreThe Agave Panic of 2018: Bloodshed on the Streets of Tequila

Women in the Tequila Industry: Cleo Rocos

Actress, comedienne, narrator, pop music collaborator, singer, producer, writer, world traveler, radio announcer, book author, and tequila brand owner.  Those are just a few of Cleo Rocos’ credentials. Best known for her years as a sidekick on the BBC’s beloved Kenny Everett Television Show, she is often compared to Lucille Ball for her beauty, wit … Read moreWomen in the Tequila Industry: Cleo Rocos

Women In The Tequila Industry: Ana Maria Romero Mena by M.A. “Mike” Morales

In the 2010 industry classic special report entitled Tequila Appreciation for USA Today, it listed five tequila trends to watch.  Here, we’re focusing on one of them… The role of women in the tequila industry. The report predicted that more women, in particular Latina/Hispanic women with family ties to agave growers and tequila producers, would … Read moreWomen In The Tequila Industry: Ana Maria Romero Mena by M.A. “Mike” Morales