Passion: The A Game To say that Roberto Sanchez del Toro, exclusive importer and brand developer of Rancho La Joya tequila (NOM 1555) has endured adversity would be an understatement. To say that he has survived his life’s challenges, thus far, with grace and his boyish charm still intact would be putting it mildly. San Antonio, Texas, … Read moreRancho La Joya Tequila–Roberto Sanchez del Toro
Releasing the NOM list here at Tequila Aficionado had nothing to do with the other NOM lists that are available through apps and other websites. We needed our own current NOM list to reference in a spreadsheet format for desktop work. Once we’d gone completely OCD on it and filled in the blanks that you … Read moreLatest Tequila NOM List (Dated 19 August 2013)
The continuation of Podcast #2, this is Tequila Aficionado Founder, Alex Perez, and CEO, M.A. “Mike” Morales meeting face-to-face for the first time. They met in July of 2006 at a restaurant in California and tasted Siembra Azul, Dos Lunas and Jarro Viejo tequilas. Tequila Aficionado Podcast #3 (Part 1 of 3) Tequila Aficionado Podcast … Read moreTequila Aficionado Podcast #3 (Part 3 of 3)
The continuation of Podcast #2, this is Tequila Aficionado Founder, Alex Perez, and CEO, M.A. “Mike” Morales meeting face-to-face for the first time. They met in July of 2006 at a restaurant in California and tasted Siembra Azul, Dos Lunas and Jarro Viejo tequilas. Their conversation begins with a discussion of Jose “Pepe” Hermosillo of … Read moreTequila Aficionado Podcast #3 (Part 2 of 3)
Alex Viecco, CEO of award winning and triple distilled Montalvo tequila is a new hybrid of tequila brand owner. While he shares the passion of many of the family owned brands that I’ve had the pleasure of meeting, he has a keen business sense that comes from his many years in the financial planning industry. In … Read morePortraits In Tequila–Alex Viecco of Montalvo Tequila…
Carlos Santana shares his thoughts on the connection between his own history, Mexico and Casa Noble Tequila. They don’t call it a “Spirit” for nothing. Never miss and article or review again – Subscribe now! * indicates required Email Address * Email Format html text View previous newsletters.
Tequila Aficionado’s Mike Morales describes in a dynamic format with text, video, and photos, the evolution of the tequila bar from old Mexico to present day Santa Monica. Excerpt from The Evolution of the Tequila Bar: From the early 1930s to the late 1950s, Mexico’s Golden Age of Cinema exposed the world to Los Tres … Read moreThe Evolution of the Tequila Bar by M.A. “Mike” Morales