An interesting question crossed my desk concerning the term craft as it relates to tequila. This person asked… “The one thing I am finding is the definition of ‘craft’ is all over the place. What does craft mean to you? Do you think it is based on the method, quantity, who makes it or maybe … Read moreCraft Tequila: WTF Does THAT Mean? Part 1
About The Education of Tequila Drinkers As with any education, we understand that not everyone gets it completely correct the first time out. Every tequila aficionado has experienced a learning curve. If you’re new to tequila, understand that it is a complex spirit and takes time and experience to fully appreciate. If you’re a long-time … Read moreThe Education of a Tequila Drinker – Ladies Talk
Part I of II Written by Chris Zarus of TequilaRack Tequila Brands and Producers Have Already Sailed Into the Sucker Hole For those new to the expression, a “sucker hole” is a colloquial term referring to a spate of good weather that “suckers” sailors into leaving port just in time for a storm to resume … Read moreChange is at Hand for the Tequila Market, Part I
Welcome Back, Old Friend On two separate occasions, Carlos Camarena, the third generation master distiller of El Tesoro de Don Felipe and the equally famous and classic Tequila Tapatío, stepped outside of Las Perlas mezcal and tequila bar in the heart of downtown Los Angeles to enjoy a cigarette. Taking in the scenery of a chilly … Read moreTequila Tapatío And The Source of Life
The preceding podcast was recorded by Tequila Aficionado’s Founder, Alexander Perez, on March 21, 2006. Sadly, many brands still persist in the Tequila Girl marketing that Alex mentioned over seven years ago. Some brands believe they’ve evolved and took it a step further with Tequila Boy marketing. I believe the true aficionado finds both of … Read moreFounder’s Feature: Tequila Aficionado’s 1st Podcast, 7 Years Later
Tequila Aficionado’s Mike Morales explains the Tequila Aficionado Brands of Promise Awards. Never miss and article or review again – Subscribe now! * indicates required Email Address * Email Format html text View previous newsletters. Get updated Nom lists, special course offerings, news and reviews. Just enter your best email below: .
The first Tequila Aficionado Newsletter will be published tomorrow. Don’t miss out on current news & reviews, great podcasts and articles from the archives, and hot tips on upcoming stories, features, contests, and giveaways! Click here to subscribe now! Never miss and article or review again – Subscribe now! * indicates required Email Address * … Read moreHot Tequila News Coming Tomorrow!
In case you missed some of our articles over the past week, we’ve linked them here for you: Sipping off the Cuff: Avion Tequila It was Throwback Tuesday and we released this never before heard podcast from the tequila Aficionado vault. China Opens Its Bars to Mexican Tequila – What Does This Mean For The … Read moreTequila Week in Review: Avion, China, Camarena, Mezcal, Hacienda del Sol and Patron
Lorne Matalon reports on how Mezcal production has gone up from 100,000 gallons to 170,000 between 2010 and 2012. Listen to (or read) his report and consider the human element when you drink mezcal. Click here to read the article and/or listen to the audio. Do you drink mezcal? Join us on Facebook and tell … Read moreMezcal Production Drawing Mexicans Back Home