Embajador Tequila Pairing at Torch Cigar Bar

[*FTC Disclosure: Brands appearing on the Tequila Aficionado Wild Wild West 2017 Tour were vetted as Brand of Promise(c) Nominees and paid a nominal fee to be included.] Spark Me Up! Across the vast Desert Ridge Marketplace on trendy High Street in Phoenix is nestled the fashionable Torch Cigar Bar. Embajador Tequila’s freshest customer provided … Read moreEmbajador Tequila Pairing at Torch Cigar Bar

Dia de los Muertos Tour Schedule

*FTC Disclosure: Brands appearing on the Tequila Aficionado Dia de Los Muertos & Heartland Tour had to be vetted as Brand of Promise Nominees and paid a nominal fee to be on the tour. The Dia de los Muertos Tour is even bigger and better than we imagined!  We’re exploring the great Southwest! First we’ll … Read moreDia de los Muertos Tour Schedule

Barrio Café–A Tequila Oasis

[In an industry of cookie-cutter airport cantinas, it was refreshing to experience a little bit of the local flavor at Barrio Café during a recent layover at Phoenix Sky Harbor airport’s Terminal 4.] *Yawn!* Frequent flyers are a highly sought after target market.  Just ask any company that pays top dollar to advertise in in-flight magazines.  They’ll admit that … Read moreBarrio Café–A Tequila Oasis

The Mega Marketing of a Brand Part I – On the Road With Jose Cuervo

Originally published on TequilaAficionado.com Nov 30, 2006     What better place to introduce your products but in your own place? What better audience to introduce your products to, but to a sequestered one? Maybe there was something to this mega-marketing to travelers with long layovers? Time travel with Tequila Aficionado & Jose Cuervo Click To … Read moreThe Mega Marketing of a Brand Part I – On the Road With Jose Cuervo