Is it the beauty of its natural features? The traditions carried down by its people? Or the praise and recognition it receives from the rest of the world? For the Tierra de Agaves Distillery, and the home of Tributo Tequila, it’s all of these, and more.
It’s good to know where you come from. In the picturesque central-pacific of Mexico lies the colonial town of Tequila, and our home, Tierra de Agaves. The estate itself was founded in 2004 by Francisco Beckmann, though we’ve been working these grounds for over eight generations, as long as the history of Tequila itself. Our estate includes a vast agave reserve and our centrally-located distillery and bottling facility. Having every part of the Tequila making process in one place ensures that we can closely monitor every facet of its production—from the field, to the factory, to the bottle.
First ever Tequila Reality Show kicks off on National Tequila Day!
For Immediate Release!
In 2011, eighteen tequila start ups had vied to be crowned the top Brand Of Promise(TM) in the world’s first broadcasted Tequila Reality Show.
Tequila Aficionado Media Presents Last Tequila Standing
July, 2015, San Antonio, TX: Starting July 24, 2015, National Tequila Day, 45 exclusive episodes of Last Tequila Standing will be streamed daily over Tequila Aficionado Media’s website and on-demand over its own YouTube playlist, as well as featured throughout all of its powerful social networks.
“Through the expansion of opportunities on the Web, and Tequila Aficionado
Media’s own explosive growth, we are proud to present for your enjoyment, Last Tequila Standing,” declared Tequila Aficionado’s CEO, M.A. “Mike” Morales.
Never-before-seen raw footage of some of the tequila industry’s most promising labels will be aired. Each will relate their start up stories and demonstrate their tasty signature cocktails, too.
Colorful brand owners, master distillers, and top flight brand ambassadors took the stage with their enduring tequilas, many of which are still thriving even in 2015’s more competitive tequila market.
In the late summer of 2011, 18 brave tequila brands took up this challenge–
To appear on the first ever televised tequila reality show to share with the world their personal stories and to participate in a judged tasting competition to be named the Last Tequila Standing.
As with most TV pilots and shows that are ahead of their time, Last Tequila Standing struggled to find a permanent network home.
“After a series of fits-and-starts, several failed business deals and cable company mergers that never happened, Last Tequila Standing was all but lost,” recounts Morales, a producer and one of the hosts of the show.
From the moment Season 1’s taping had wrapped, Morales worked tirelessly for months with the Executive Producers to try to fulfill the show’s original mission–
To educate and inform tequila aficionados worldwide in an entertaining fashion on the finer points of Mexico’s national spirit, as well as to help promote organic, artisanal, small batch, and boutique tequila Brands Of Promise(TM).
“But just a few years later, with the advent of streaming video made popular by services like Hulu, Amazon, and Netflix, the playing field has changed dramatically,” adds Lisa Pietsch, Tequila Aficionado Media’s COO in charge of social media marketing. “Last Tequila Standing lends itself perfectly to our binge watching audience.”
“Given that our audience is not only viewing Tequila Aficionado from these locations,” asserts Pietsch, “but all across Canada, the United States, Germany and Mexico, we can truly say that the airing of Last Tequila Standing will be a global event of epic proportions!”
Watch for new episodes of Last Tequila Standing premiering every day–for 45 days–beginning on National Tequila Day, July 24, 2015 at 11AM CDT.
[*Editor’s note: As a courtesy and at the request of Clayton J. Czczech, Tequila Aficionado has attempted to remove all videos and photographs in which he was featured without degrading the balance of the Last Tequila Standing content provided to us.]