Uncorks Tequila PR & Marketing Agency…
For Immediate Release!
October 27,2016, San Antonio, TX: The people behind Tequila Aficionado Media have strategically aligned to unfurl the next phase in agave spirits publicity, branding, marketing and social media–Tequila PR & Marketing—delivering agency level services exclusively to the craft agave spirits segment.
“You can’t market spirits the same way you market peanut butter,” says Lisa Pietsch, co-founder of Tequila PR & Marketing and CMO of Tequila Aficionado Media.
“And you can’t market agave spirits the same way you market vodka, whisky, scotch or rum,” adds Mike Morales, co-founder of Tequila PR & Marketing and CEO of Tequila Aficionado Media.
“So why would you go to a marketing and PR agency that generalizes?” reasons Pietsch.
With over 40 years of traditional and digital marketing experience between them, the partner’s individual businesses and staffs have merged to deploy agency level services and customized programs for craft agave spirits brands with Tequila PR & Marketing.
Holding a finger on the pulse beat of agave spirits for over 20 years, Mike Morales has provided consulting, branding, public relations, sales assistance and training to the burgeoning craft agave spirits sector.
Lisa Pietsch has furnished targeted marketing strategies and social media management services to a variety of individuals and businesses for over 15 years. Since joining Tequila Aficionado Media, her expertise has expanded to include craft agave spirits.
The pros at Tequila PR & Marketing believe that small or large, your craft agave spirit brand deserves personal attention that’s in keeping with your image and pedigree.
“Is that expensive photographer your over-priced agency hired still taking photos of babes in bikinis holding red Solo cups?” asks Morales. “Would you trust your brand’s story—your voice–to a company where the staff in charge is still shooting mixtos?”
“We know what every generation and demographic is looking for in an agave spirit, and how they want to be approached by your brand,” declares Pietsch.
“Moreover, we tirelessly keep up with all the changes in search engine and social media algorithms, implement the most effective new tools and networks to ensure that you get the most out of your marketing dollar.”
“At Tequila PR & Marketing, we specialize in just agave spirits,” pledges Morales. “We know agave spirits inside and out, and we prove it on a daily basis.”
“Nobody understands agave spirits consumers, the industry, and the laws that govern its marketing like we do,” explains Pietsch.
Adds Morales, “We understand what makes your customers reach for your bottle instead of theirs.”
“We also know this is a tough industry in which to stay competitive,” concludes Pietsch. “So, when you partner with Tequila PR & Marketing, we become your edge.”
For YOUR edge, click here. Tequila PR & Marketing offers individual and one-time services, as well as marketing management packages to fit every need for your agave spirit brand.