In this episode of Sipping Off the Cuff, Mike Morales and Rick Levy taste and discuss the latest tequila infusion, Ghost Tequila, infused with the infamous Ghost Pepper.
Ghost Tequila is a glimpse of the possibilities that wait for us in the dark of night. It’s a celebration of the unknown, the surreal, and what lies ahead. Like a match struck in the dark, Ghost is the spark of excitement that runs down the spine after the lights go out.
A mysterious fusion of ghost peppers and 100% agave tequila, Ghost will fill you with fire—a brief, transfixing possession that’ll leave you bone-chilled and breathless. Whether you’re getting your kicks in a seedy dive or holding court with the chic and refined, Ghost is the perfect fuel for whenever the spirit strikes.
It all started with a Boston bartender. In 2011, Chris was working at a new tequila bar with 120 different tequilas that very few people wanted to drink. His solution: create a tequila shot that would grab attention, taste great, and go down easy. Through this process he realized that guests were looking for a little more spice in their night…and their drinks. The result was a ghost pepper infused shooter that became a reason to visit his bar.
And with that, Ghost was born–an affordable tequila so smooth that even the person with the worst spring break tequila story would enjoy. From at-home experimentation to distilling in Mexico, the hero of our story perfected the recipe that’s igniting shots and cocktails alike.
When you consider how many brands are brainstormed in a boardroom, a tequila born in a bar sounds a little crazy. But what began as a bartender’s passion project has exploded onto the scene. And through everything, our service industry roots remind us that we’re here to entertain guests, inspire bartenders, and serve a tequila that leaves you with memorable nights…without mornings of regret.