David Suro’s Amazing Tequila 101

Special thanks to www.lrfoodcast.com for providing such a great video of David Suro’s presentation and staff training on tequila at Local Lime in Arkansas.  This is one of the best Tequila 101s we’ve seen yet!  A brilliant businessman, Suro-Piñero has made it his life’s mission to preserve and promote the tequila industry, a surprisingly complex … Read more

Vinazas: The Tequila Industry’s Dirty Little Secret

From August 2 to August 6, 2008, I was invited to join small batch distiller, David Suro of tequila Siembra Azúl, and a host of other educators and key people studying the cultural, anthropological, historical, and ecological aspects of the tequila industry in the beautiful Highlands of Jalisco, Mexico. We would concentrate on touring distilleries … Read more

How to Infuse Your Tequila Con Ganas

[Tweet “How to Infuse Your Tequila Con Ganas”] The Bing Crosby Effect Influencer Marketing is a hot social media buzz phrase that can be directly attributed to Bing Crosby. From the moment the famed crooner, and fellow entertainer and business partner, Phil Harris, imported Herradura, the first 100% agave tequila into the US, celebrity endorsements … Read more

The BIG Business of Kosher Tequila, Part II

[An urgent text message about Kosher tequilas from an agave beverage manager at a thriving new bar in New York City, and the resulting questions raised from research into this misunderstood market from all points–tequila and mezcal brand owners, consumers, and rabbinical representatives of the Jewish faith–prompted me to finally discuss the positive, often flawed, and vastly under served kosher tequila … Read more

A Sotol By Any Other Name

[On a sweltering August afternoon, Tequila Aficionado Media was invited by Mike Groener, CEO and President of Genius Liquids to sip and savor the latest addition to their Desert Spirit line, Texas Sotol, at their distillery in Austin, TX .] Here Comes the Rain Again Ask anyone who has spent any significant amount of time living in … Read more

Masa Azul’s Siembra Spirits Event

Masa Azul’s Siembra Spirits Event is on June 16th!   On Tuesday June 16th at 7:00pm, Masa Azul is hosting an amazing dinner and tasting with Siembra Spirits!  David Suro, the owner of Siembra Spirits as well as Tequilas Restaurant in Philadelphia, will be on hand to discuss his artisan line of agave spirits.  David is … Read more

The Montelobos Mezcal Project

[After The San Antonio Cocktail Conference held in January, 2015, Tequila Aficionado Media caught up with Dr. Iván Saldaña, producer of the upstart mezcal, Montelobos, a partnership project with the makers of Milagro tequila.  A featured speaker during the conference, here’s our in-depth discussion held at the bar of the lavish Westin Riverwalk Hotel.] La Anatomia del Mezcal In Dr. … Read more

San Antonio Cocktail Conference, Day #1 #SACC2015

If you aren’t following us on Instagram, Twitter, Vine, or Facebook, then you’ve missed some great fun!  We’ve been at the San Antonio Cocktail Conference this week and posting as we go.  To track everybody’s fun, follow their hashtag #SACC2015. Today, we’ll attend Mezcal, and Pairing seminars (Tex vs. Mex: Texas Flavors vs. Mexican Spirits … Read more