M.A. "Mike" Morales[Editor’s Note: All photos and videos are by Tequila Jockey, David Dinius, Special Correspondent to Tequila Aficionado Media at the Mammoth Margarita Festival. Thanks also to Michelle Dinius and David Decker.] For Love and Fun One of the more beloved #agavespirits events is @MargFest1 in Mammoth Lakes, CA. Click To Tweet One of the more … Read more
Tasting notes submitted to Chisholm Trail Craft Glasses for the prototype of Stolzle’s jarrito tumbler, a proposed vessel designed to exclusively appreciate agave spirits. *** JARRITO TUMBLER TASTING NOTES Mr. Romeo Hristov from Chisholm Trail Crafts, Incorporated, has asked me to test a prototype of the Jarrito tumbler for tequila/agave spirits produced by Stölzle … Read more
The First Time Barbara Sweetman has single handedly given more people in the world their first taste of mezcal. Click To Tweet I first met Barbara Sweetman, Vice President of Caballeros, Inc., and International Sales Manager of Scorpion Mezcal, and now, Sierra Norte Whiskies in March 2011. I was visiting the infamous Nightclub & Bar … Read more
Skepticism and Terror In early June 2017, I was interviewed via email by VinePair’s conscientious staff writer, Nickolaus Hines, on whether I thought that mezcal could “…Grow its way to the Mainstream Without Losing its Roots.” Skepticism usually sets in whenever we’re approached for quotes by writers attempting to compose complex articles about the plight … Read more
Tequila Aficionado Media Mounts Up for its 2017 Wild Wild West Tour Wrangles Agave Spirit Brands of Promise for October Promotional Roundup For Immediate Release! July, 2017, San Antonio, TX— Beginning October 1, 2017, Tequila Aficionado Media pulls up stakes for the Wild Wild West promotional road tour touting its past and present Brand Of … Read more
Terray Glasman is the founder of Austin, Texas-based Amorada Tequila. Born in Mexico City, Terray learned the meaning of responsibility very early on. At age seven, she and her five other siblings moved to El Paso, Texas with their single mother. At eighteen, her entrepreneurial spirit drove her to establish a telecommunications company, Monarch Advertising, … Read more
Now that the first quarter of 2017 is in the books and we are well into spring and summer margarita season, here’s what were noticing at Tequila Aficionado Media Headquarters. The Hits Just Keep on Coming! Don’t new #tequila brands know there’s an agave crisis? Click To Tweet As we pointed out in The Agave … Read more
How to Infuse Your Tequila Con Ganas Click To Tweet The Bing Crosby Effect Influencer Marketing is a hot social media buzz phrase that can be directly attributed to Bing Crosby. From the moment the famed crooner, and fellow entertainer and business partner, Phil Harris, imported Herradura, the first 100% agave tequila into the US, … Read more
Erika Vargas Flores has spearheaded Altos Cienega Unidos (NOM 1570) in the village of Rancho Lagunillas, nestled in Atotonilco El Alto, for the past four years. When upstart flagship brand, El Consuelo, won the coveted 2016 Brands Of Promise(C) award in the Organic category, tequila aficionados everywhere took notice. Subsequently, we came to discover that … Read more
The End of an Era The Tequila 3 Ring Circus is in Town. Click To Tweet Inspired by this poignant and heartfelt Facebook post by Tom Nall, the gregarious co-founder of Republic Tequila, and Empresario LLC: The Tequila 3 Ring Circus is in Town A new circus has replaced “The Greatest Show on Earth.” Imagine … Read more