First ever Tequila Reality Show kicks off on National Tequila Day! For Immediate Release! In 2011, eighteen tequila start ups had vied to be crowned the top Brand Of Promise(TM) in the world’s first broadcasted Tequila Reality Show. Tequila Aficionado Media Presents Last Tequila Standing July, 2015, San Antonio, TX: Starting July 24, 2015, National Tequila Day, 45 exclusive … Read more
The Spanish word “Suerte” translates to “luck.” The bottles of all three Suerte expressions are decorated with a marketing-friendly rabbit designed by a tattoo artist in a native Mexican (Aztec/Mayan) style. It’s accompanied by a Partida/spirit bird-style origin story. This time, tequila was discovered by a farmer’s wife who saw a rabbit getting tipsy on … Read more
Tequila Aficionado’s Mike Morales describes in a dynamic format with text, video, and photos, the evolution of the tequila bar from old Mexico to present day Santa Monica. Excerpt from The Evolution of the Tequila Bar: From the early 1930s to the late 1950s, Mexico’s Golden Age of Cinema exposed the world to Los Tres … Read more
Gilbert Marquez explains the finer points of introducing the uninitiated to tequila and how to gently ease them into the world of the aficionado through finely crafted cocktails. Click here to see M.A. “Mike” Morales’ interview clip on Approachable Tequila Cocktails. Never miss and article or review again – Subscribe now! * indicates required Email … Read more
Charlie Mashni of Depot Nuevo in Chicago discusses his technique for Patron Killing. Never miss and article or review again – Subscribe now! * indicates required Email Address * Email Format html text View previous newsletters.
By Alexander Perez | 06.02.10 Aahh… the so enticing Margarita. Just pronouncing it – mar-ga-rita – brings a smile to your face. It conjures thoughts of chips and salsa, fresh home made tortillas, mariachis and good times. It is, after all Americas most popular cocktail. So much so that we even have a National Margarita … Read more
Behind the bar on a busy night at Masa Azul in Chicago Masa Azul has been featured on Thrillist’s spring Must-Dos in Chicago! What: Put back one of 90 tequilas on Cinco de Mayo When: May 5th Where: Masa Azul The extensive tequila list runs from blancos to single-barrel extra anejos, and includes a selection … Read more