Tequila Aficionado’s Tequila & Mezcal Road Show, Part 3

[From October 14 to October 28, 2015, Tequila Aficionado Media, accompanied by 33 expressions representing 19 brands, embarked on an epic RV road show christened, The Dia de los Muertos Tequila & Mezcal Tour.  In these next passages, we recount the historic–and hysteric–highlights.] 

TacoGuild

Church, Tacos, and Tequila With Roger Clyne

Phoenix, Arizona

One of the highlights of Tequila Aficionado Media’s breakthrough Dia de los Muertos Tequila & Mezcal Tour was lunch with indy rock legend Roger Clyne of Roger Clyne and The Peacemakers.

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After graciously posing for a quick photo outside our Cruise America RV with Lisa’s boys, we anxiously followed Roger and his lovely and elusive wife, Alisa, inside the historic Taco Guild gastropub, a deconsecrated Methodist church where he had recently conducted an exclusive tasting for fans of his Mexican Moonshine Tequila.

[Tweet “Get your @MexMoonshine fix at @TacoGuild in AZ!”]

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Having spent most of my young life inside churches, my first inclination was to

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speak reverently in whispers.  Like most places of worship, the Taco Guild had its original stained glass windows and acoustically high ceilings that amplified the din of the lunch time crowd.

It didn’t take long before whispering was futile and more tequila and cocktails were needed.

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Next On Deck

After ordering and savoring some delicious taco plates, Alisa and Roger clued us in on what was ahead for Mexican Moonshine tequila.

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Not only were they planning an extensive 2015 fall tour, but they were also gearing up for 2016’s annual Circus Mexicus.  But, there was another surprise–

The exclusive Mexican Moonshine extra añejo in a ceramic, commemorative 20th anniversary collector’s bottle depicting the “Fizzy Fuzzy, Big & Buzzy” album by Roger’s then group, The Refreshments.

[Tweet “Get your @MexMoonshine fix at @DBacks in AZ!”]

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The band financed the effort so successfully via an Indiegogo campaign that the extra funds enabled them to parlay Mexican Moonshine as a featured tequila in twenty locations–including their own branded cantinas– throughout Chase Field, the home of the Arizona Diamondbacks baseball club for the 2016 and 2017 seasons.

RC_AZ

Tequila Tasting With Roger Clyne

A staunch reposado enthusiast, Roger was making it his personal journey to research extra añejos in order to help him define his preferred flavor profile

2015-10-21 12.39.43for Moonshine’s upcoming XA offering.

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Known for their varied and extensive tequila menu,

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naturally, an impromptu tequila tasting ensued courtesy of the Taco Guild’s gracious bar manager.

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After selecting and sampling a variety of tequilas from other producers with varying production methods,

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including some exclusive ultra añejos from behind the Taco Guild’s sacred bar for over an hour, it was time to say goodbye to Roger and Alisa.

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After supplying the Clynes with a bottle of blanco tequila and an añejo mezcal (for educational purposes, of course!), we hefted our bulging bag of leftovers onto the Cruise America RV.

Playing Catch Up

On the way back to our RV park, we stopped at the local supermarket to stock up on supplies for the what we expected would be the crown jewel of our tour–

The Grand Canyon.

After catching up on our required social media chores, a light dinner was in order along with sips of Mestizo Mezcal to chase away the creeping chill of the Arizona evening.

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Learn all about tequila from field to glass and then get paid to share your love of agave spirits with others! Buy Them Both Now!

Tequila Aficionado’s Tequila & Mezcal Road Show, Part 2

[From October 14 to October 28, 2015, Tequila Aficionado Media, accompanied by 33 expressions representing 19 brands, embarked on an epic RV road show christened, The Dia de los Muertos Tequila & Mezcal Tour.  In these next passages, we recount the historic–and hysteric–highlights.]

Inspired In Albuquerque

With the help of Mezcal Legendario Domingo, Lisa and I brainstormed about our black water tank problem.

We would contact Cruise America RV’s headquarters in Mesa, AZ via their Facebook page, and make an appointment with their service department.  Since we were already fans, this impromptu visit would also serve as more content for Tequila Aficionado and Lisa’s personal blog.

Brilliant!

Get Your Kicks

Get your kicks

Having trekked from Albuquerque to Phoenix a few times before,  both Lisa and myself were aware that portions of Interstate 40 coursed along the Mother Road, historic Route 66.

Mother Road

And having lived in New Mexico for many years, I knew that a stop at Route 66 Casino for more photo ops was a must, especially because Route 66 Tequila had come on the tour, as well.

Route 66 CasinoIt was a memorable pit stop for us.  We made a few new friends and had fun doing it!  Check out this video highlight.Route 66 Casino Arrow

 

 

 

 

By The Time I Get to Phoenix

Once we left New Mexico in the rear view mirror and entered Arizona, the scenery changed and so did our mood.

Looking forward to our lunch date with Roger Clyne of Mexican Moonshine in the next couple of days, we decided to enjoy his latest CD, The Independent, and sing along–with hand puppets.

Don’t judge.  It was a long drive!

After a mid-evening check-in at the Desert Shadows RV park in Phoenix, coupled with a late dinner, a snifter of Route 66 tequila for a nightcap seemed appropriate.  But, not too many.

Our appointment with Cruise America’s service department to address our black water tank problem loomed early the next morning.

Cruise America Headquarters

Things-RVers-Say

An impressive fleet of RVs greeted us at Cruise America’s headquarters in Mesa.  Its size and depth was deceiving with ample showrooms inside.  No matter which department we dealt with, though, the company’s dedication to customer service was first rate.

While the service department examined our damaged RV, we spent time speaking with Vice President, Michael Smalley, on several topics concerning Cruise America’s long history and company philosophy.

You can watch the interview here.

Thank You, Cruise America! 

An hour later, the head of the service department conferred with Mr. Smalley.  Knowing that we were pressed for time, Michael advised that the quickest way to get us back enjoying the road and working on our tour was to switch us to a newer RV rather than to have us wait any longer for repairs on the black water tank.

After unloading clothes and supplies from our old RV and reloading the new one, we waved goodbye to our friends at Cruise America and shuttled back to our RV park in Phoenix.

That afternoon, Lisa was expecting her longtime friends and members of her writer’s group, and she was bound and determined to introduce them to fine sipping tequila from Casa 1921.

 The Butterscotch Martini Girls

Once we were safely back at Desert Shadows with a brand new RV, Lisa regaled her friends with 1921 La Crema.  You can view their official introduction to this tequila gem here, and their rave review here.

As for me, I took the time to sit underneath one of the many fruit trees near our space, lit a cigar, and enjoyed the rolling clouds that signaled a cooling monsoon shower just before sunset.

Arizona Plate

Tomorrow, we’d have some Mexican Moonshine in the forecast, courtesy of Roger Clyne.

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Learn all about tequila from field to glass and then get paid to share your love of agave spirits with others! Buy Them Both Now!

Tequila Aficionado Media Announces the 2015 Brands Of Promise Award Winners!

Honors Bestowed During LIVE Blab Webcast

For Immediate Release!

PLATINUMFINAL2015March 14, 2016, San Antonio, TXTequila Aficionado Media’s Third Annual 2015 Brands Of Promise© Awards were broadcast LIVE on Blab in Tequila, Mezcal and other assorted agave-related categories. See the full list of medal recipients here.

[Tweet “@TequilaAficion Announces #2015BOP Medal Winners!”]

Among the brilliant stand outs of 2015, Ambhar Tequila took the Judges’ Best-of-Show accolade scoring highly in several categories. Recent upstarts GOZA and Papa Bueno also made significant showings.  In a surprise return to the Brands Of Promise© Reposado class, Del Bravo Spirits unanimously took the Platinum award with Route 66 tequila.

[Tweet “Congrats to @AmbharTequila for winning Best-Of-Show #BOP2015”]

Legacy brands Orendáin, Milagro, Tequila 1921, Centinela and Herradura were well represented in both the High-End and Value segments, while Dulce Vida and Suerte convincingly cornered the Extra Añejo tequila market.

In what proved to be the toughest bracket for the judges to date, Malinalli Tequila swept the Platinum trophy in the hard fought Blanco division, with Ambhar, El Mayor, and Mamalón tequilas close on its heels.

The surging Mezcal classification was dominated by the popular Gracias A Dios brand, while Montelobos and Amarás collected Golds in each of their groups.

[Tweet “Congrats to @graciasadiosmz and @Montelobos in the #2015BOP mezcal categories!”]

Gold Medal Winner Lisa Elovich, brand owner of Organic Tequila One With Life, was ecstatic, saying, “Thank you so much! It is such an honor to get this award. I know this will help us with marketing and distribution.” She graciously added, “Congratulations to all of the nominees and winners! So happy to be part of it!”

In an equally gracious statement made over their Instagram account, medal recipient Papa Bueno Tequila wrote, “We are honored to have been among this impressive group of nominees! We love tequila and congratulate all the winners and thank Tequila Aficionado for the time, humor and love they bring! Definitely Bueno!”

About the Brands Of Promise Awards

All brands were judged by Founder, Alex Perez and CEO, M.A. “Mike” Morales, as well as by other Tequila Aficionado staff, on how they performed during Tequila Aficionado’s wildly popular Sipping Off The Cuff™ video series seen regularly on TequilaAficionado.com and viewable on its YouTube channel.

[Tweet “The Brands Of Promise™ Awards help brands by leveling the playing field with NO FEES”]

Unlike other spirits contests, The Brands Of Promise™ Awards does not require participating agave spirit brands to pay an entry fee.  It also does not charge winners additional hefty licensing tariffs for the rights to use the medal award graphics on their labels, neck tags, shelf talkers, brochures, point-of-sales materials and websites.

For a full list of Brands Of Promise© winners, click here.

 

 

To enter your tequila, mezcal, sotol, raicilla, bacanora or other agave spirit or related product in the coveted Brands Of Promise™ Awards, click here.

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Learn all about tequila from field to glass and then get paid to share your love of agave spirits with others! Buy Them Both Now!

Tequila Aficionado Media Celebrates Día de los Muertos 2015 On The Road

Announces Unprecedented Partnerships with Top Tequilas!

For Immediate Release!

August 26, 2015, San Antonio, TX:  Beginning October 14-28, 2015, Tequila Aficionado Media takes to the open road accompanied by top tier tequilas destined for the Windy City of Chicago to celebrate the popular Día de los Muertos remembrance holiday.

Palazzo

What began as a whimsical idea during a family RV vacation early in the spring of 2015, has turned into a monster tequila tour packed with stops at specially selected points-of-interest along the way, photo opportunities, and out-of-the-box social media marketing and promotion for tequila brands on a budget.

Initially scheduled for late August 2015, Lisa Pietsch, Tequila Aficionado mexican moonshine anejo, roger clyne, peacemakers, tequila,Media’s COO, admits that, “…the response from agave spirits brands was so overwhelmingly positive that we were compelled to move the tour dates to October to accommodate brands that wanted to come aboard.”

The change in tour dates notes M.A. “Mike” Morales, CEO of Tequila Aficionado Media, was fortunate for the participating tequila partners since, “…the end-of-year push for the spirits industry traditionally begins in October and lasts throughout the holiday season.”

Adds Pietsch, “Now, Día de los Muertos is an integral part of that celebration to Latinos and tequila aficionados alike.”

At press time, participating tequila brand partners are…

Currently, these tequila partners are scheduled to be featured on the following days of Tequila Aficionado’s Día de los Muertos Tequila Tour—

14-Oct Embajador Blanco
15-Oct Embajador Reposado
16-Oct Embajador Anejovarietals
17-Oct Lunazul Blanco
18-Oct Lunazul XAageGateImg
19-Oct Malinalli Blanco
20-Oct Malinalli Extra Anejomalinalli
21-Oct Titanium Blanco

titanium, tequila, flight of sites, tequila aficionado

22-Oct Dulce Vida 5yr Extra AnejoDulce_Vida
23-Oct Route 66 Reposado

route-66-slide11

24-Oct 1921 La Crema

la crema

25-Oct Diva Blanco

diva

26-Oct Mexican Moonshine Blanco
27-Oct Mexican Moonshine Reposado
28-Oct Mexican Moonshine Anejo

mexican moonshine anejo, roger clyne, peacemakers, tequila,

As other interested agave spirits climb aboard Tequila Aficionado’s Día de los Muertos Tequila Tour, this list and the calendar of open slots will be updated.

tequila aficionado, dia de los muertos tour, rv trip 2015
Click on map to see full route in Google Maps

For all the details on the Día de los Muertos Tequila Tour and how your agave spirit will benefit with Tequila Aficionado Media’s powerful, exclusive, out-of-the-box (and affordable!) social media brand exposure, click here .

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[Tweet “Add your agave spirit brand now by contacting Chicago@tequilaaficionado.com”]

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Learn all about tequila from field to glass and then get paid to share your love of agave spirits with others! Buy Them Both Now!

Tequila Aficionado Takes to The Open Road

On The Road Again

Unlike some tequilas, most of my moves have never been smooth–or without incident.

For the better part of 18 years, I lived in New Mexico.  After a year long stay in my home state of California, I moved my personal residence and headquarters to San Antonio, TX to helm the newly revamped Tequila Aficionado Media almost two years ago.  In all that time, I’ve spent hundreds of dollars in storage fees.

Lisa drives the RV.
Lisa drives the RV.

So, when my partner, Lisa Pietsch, suggested an RV road trip in late May/early June to get the rest of my possessions in Albuquerque, I was hesitant.

The plan was to rent a Cruise America RV and to take her two home schooled boys with us, along with the two cats, the dog, and turtle, on a 7-day trek through parts of west Texas and southern New Mexico.

Since Lisa would be doing all the driving, she would break up the trip to no more than 5 or 6 hours before stopping at a reputable and clean RV park for a day or two.  We would simply retrace our route on the return trip, as well.

donner_film_landingI’m not going to lie.  Visions of the ill fated Donner Party crossed my mind.

Apart from the usual concerns about cost and current gas prices (which Lisa will tackle in blog posts of her own), my more pressing questions were–

Could the cats get along with the dog?  Would the boys freak out without wifi?  Would we even survive the first night together in the close quarters of the RV?  Could we all just get along?

Añejo the Cat doesn't travel well.
Añejo the Cat doesn’t travel well.

Luckily, the good folks at Del Bravo tequila supplied us with bottles of their Peñsaco, Diva and Route 66 tequila to calm my nerves.  Brand Of Promise(TM) winner, JLP Craft Margaritas also came along for the ride.

#TheDreamIsReal

Undaunted (and armed with a hashtag), Lisa pursued her dream of taking the kids and experiencing part of the Desert Southwest on the open road.

After a couple of hours outside of San Antonio, we stopped for lunch and took stock of our surroundings inside the RV.  So far, the ride was quite comfy.

The Crossroads of The Texas Mountain Trail

Route 66 and Diva Tequilas.
Route 66 and Diva Tequilas.

We arrived tired and hungry at our destination, the Good Sam campground in Van Horn, TX, just in time to catch a desert sunset.

Dinner in the RV and generous pours of Route 66 reposado tequila were on the menu after a long drive.  Later that evening, the campground’s flawless wifi kept us on top of our personal and Tequila Aficionado duties.

It wasn’t until the next morning, though, that we were able to appreciate the stark beauty of this historic west Texas location.

Tequila Road Show

A short two hours or so later, we entered the El Paso, TX city limits.  Here, Lisa Pietsch and I reveal our desires for the Tequila Aficionado Roadshow that we were planning for late summer/early fall 2015.

Old Stomping Grounds

Fun with the selfie stick.
Fun with the selfie stick.

We made great time into the Duke City area and settled into the spacious Albuquerque North KOA campground in Bernalillo, NM.

Later that evening, accompanied by a full moon rising above the Sandia Mountains and some JLP Craft Margaritas, along with a celebratory cigar for me, we hopped onto the park’s wifi for a little social media fun.

 How to Shop for Your RV

With the idea of shopping for a bigger RV still fermenting, we weren’t too keen on dealing with pesky and persistent salesmen.  Lisa and I decided to take a walk around the KOA park to see what Americans were RVing in.

That’s when we ran into this beauty–

Meanwhile, Back in Van Horn…

After a couple of days in New Mexico, we mounted into the Cruise America RV and made our way back to Van Horn, TX to spend a restful two days recuperating from driving and moving some of my possessions.

Family time.
Family time.

The outpouring of well wishes and the sharing of family vacation memories from our friends and followers on social media, made us pause and reflect on our own individual family outings.

The pros of being location independent far outweighed the cons of what the open road had in store (besides rush hour traffic).

And, had we not returned to the campground in Van Horn, we would’ve missed the opportunities to bond over these gems…

Living The Dream

Stay tuned to Tequila Aficionado later this month for a special announcement about our first ever Tequila Road Show to the Windy City of Chicago and how you can come along!

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Learn all about tequila from field to glass and then get paid to share your love of agave spirits with others! Buy Them Both Now!

Penasco Plata Tequila Review

Alexander Perez and M.A. “Mike” Morales taste and discuss Penasco Tequila Plata (Blanco). They also discuss why they’ve nominated this tequila for the 2014 Brands of Promise Awards.

We apologize for the sound quality.  We’ve fixed the issue in recording and this is one of the last reviews with poor sound quality.

 

[Tweet “Penasco #Tequila Plata review at Tequila Aficionado @tequilapenasco”]

penasco tequila, tequila,

 

 

Visit Penasco Tequila online at TequilaPenasco.com

Follow Tequila Penasco on Facebook here.

Follow Penasco on Twitter here.

[Tweet “Penasco #Tequila Plata nominated for 2014 Brands of Promise Awards @tequilapenasco”]

 

From their website:

Welcome to the world of Tequila through the vision of Del Bravo Imports.

We are committed to bringing you one of the finest distilled 100% blue agave tequilas on the market.

Tequila Peñasco represents quality, is named for the famed beach town located in the Mexican State of Sonora, on the sea of Cortes. Today, Tequila is one of the fastest growing liquors in the world. The direction of the growth is decidedly upscale. An entire tequila culture is being developed not just in Mexico but all over the world. Enjoyed in many countries, local pubs, neighborhood bars as well as many sophisticated restaurants around the world.

There is a large market of excellent 100% blue agave tequilas available in the range of $20 to $30. A greater quality of tequilas made of 100% blue agave in the $30 to $50 dollar range. Most all tequilas priced under $20 dollars are mass produced for local markets and export and are made from a mix of agave plants.
For the enjoyment of our beloved loyal Tequila drinkers; Tequila Peñasco is enjoyed in the USA in Arizona, Texas and South Carolina, as well as 3 northern states of Mexico, Sonora, Chihuahua and Baja. Let your senses be your guide! DISCOVER THE DIFFERENCE…

 

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Learn all about tequila from field to glass and then get paid to share your love of agave spirits with others! Buy Them Both Now!